Monthly price-rise report
Subscription price increases: August 2026
We recorded 2 subscription price increases in August 2026, in the US, averaging +17%. The biggest was Peacock in the US, up 18% to $12.99 from Aug 18, 2026. Someone paying for every service that rose this month now pays $48.00 more a year.
Rises this month
2
no price cuts
Average rise
+17%
on the plans we track
Rises in 2026 so far
13
13 by the same date in 2025
Every rise in August 2026
- Apple TV · US · Aug 28, 2026$12.99 → $14.99 +15%
Monthly (formerly Apple TV+) · Annual plan $99 → $119; Apple One Individual to $21.95 · cnbc.com
- Peacock · US · Aug 18, 2026$10.99 → $12.99 +18%
Premium (with ads, monthly) · Fourth increase in four years; existing subscribers after 17 Sep 2026; Select tier $7.99 → $8.99 · techcrunch.com
What streaming costs now against a year ago
The monthly total for the streaming services we track in each country, on the plans we track, at the end of August 2026 compared with twelve months earlier. Only services we tracked on both dates are counted.
Using these numbers
Free to quote or reuse with a link to this page (CC BY 4.0). Suggested credit: “Subgrove subscription price-rise report, August 2026, subgrove.com/prices/report/2026-08”. Each rise links to its source; the full dataset is a CSV. Dates are when new subscribers started paying the new price; existing subscribers usually follow a billing cycle or two later.