Monthly price-rise report
Subscription price increases: August 2025
We recorded 6 subscription price increases in August 2025, in the US, Australia, Canada and the UK, averaging +17%. The biggest was Apple TV in the US, up 30% to $12.99 from Aug 21, 2025. Someone paying for every service that rose this month now pays A$84.00, $36.00, CA$24.00 and £12.00 more a year.
Rises this month
6
no price cuts
Average rise
+17%
on the plans we track
Rises in 2025 so far
13
10 by the same date in 2024
Every rise in August 2025
- Apple TV · Australia · Aug 22, 2025A$12.99 → A$15.99 +23%
Monthly (formerly Apple TV+) · Took effect the day after the US rise. Annual plan unchanged at A$129 · ia.acs.org.au
- Apple TV · UK · Aug 22, 2025£8.99 → £9.99 +11%
Monthly (formerly Apple TV+) · Date ±1 day (the US rise was 21 Aug). Existing monthly subscribers after their next renewal. Annual unchanged at £89 · cordbusters.co.uk
- Apple TV · US · Aug 21, 2025$9.99 → $12.99 +30%
Monthly (formerly Apple TV+) · 30% jump; third increase in three years · cnbc.com
- Apple TV · Canada · Aug 21, 2025CA$12.99 → CA$14.99 +15%
Monthly (formerly Apple TV+) · Annual unchanged at $129; existing monthly subscribers 30 days after their next renewal · theglobeandmail.com
- Spotify · Australia · Aug 18, 2025A$13.99 → A$15.99 +14%
Premium Individual · Approximate date; existing subscribers from their September 2025 bill. Family $23.99 to $27.99 · au.finance.yahoo.com
- Netflix · Australia · Aug 8, 2025A$18.99 → A$20.99 +11%
Standard (ad-free) · New members from 8 Aug; existing members from their next billing cycle. Premium $25.99 to $28.99 · ia.acs.org.au
What streaming costs now against a year ago
The monthly total for the streaming services we track in each country, on the plans we track, at the end of August 2025 compared with twelve months earlier. Only services we tracked on both dates are counted.
Using these numbers
Free to quote or reuse with a link to this page (CC BY 4.0). Suggested credit: “Subgrove subscription price-rise report, August 2025, subgrove.com/prices/report/2025-08”. Each rise links to its source; the full dataset is a CSV. Dates are when new subscribers started paying the new price; existing subscribers usually follow a billing cycle or two later.