HBO Max price history (US)
Plan: Standard (ad-free, monthly) · Last checked Sep 14, 2026
Current price
$18.49
per month
Since first recorded
+23%
from $14.99 in 2023
Recorded changes
3
all increases
Timeline
| Effective | Change | % | Source |
|---|---|---|---|
| Oct 21, 2025 | $16.99 → $18.49Existing subscribers billed from 20 November 2025 | +9% | cnbc.com |
| Jun 4, 2024 | $15.99 → $16.99 | +6% | variety.com |
| Jan 12, 2023 | $14.99 → $15.99First increase since the 2020 launch | +7% | techcrunch.com |
Get told before the next HBO Max increase hits your card
Track HBO Max in Subgrove with the amount you actually pay. You get a reminder before every renewal, and Pro members get a push alert the day we record a new HBO Max price — with the old and new amounts, so you can decide before the higher charge lands.
Common questions
How much does HBO Max cost right now?
HBO Max (Standard (ad-free, monthly)) is $18.49 in the US as of Sep 14, 2026. Existing subscribers are usually moved to a new price on their next billing date after an announcement.
When did HBO Max last raise its price?
On Oct 21, 2025, HBO Max went from $16.99 to $18.49 (+9%).
How much has HBO Max gone up since 2023?
From $14.99 in 2023 to $18.49 today — a 23% increase across 3 recorded changes.
Does Subgrove track HBO Max?
Yes. Add HBO Max to your Subgrove dashboard with the price you pay and its renewal date; you'll get a reminder before each charge, and on the Pro plan a price alert when HBO Max announces an increase that affects the amount you entered.
Sources
- https://www.cnbc.com/2025/10/21/hbo-max-raising-prices-all-plans.html
- https://variety.com/2024/tv/news/max-price-increase-hike-1236024561
- https://techcrunch.com/2023/01/12/hbo-maxs-ad-free-monthly-subscription-price-is-increasing-by-1/
US list price for the plan named. Promotional, bundle and family prices are excluded. Spotted an error or a new increase? Email support@subgrove.com with a link and we'll update the record.